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We empower organizations, leaders, and teams to design human-centric solutions that drive meaningful change &amp; cultivate environments of innovation. ﻿Join us on this journey!﻿

Building Future-Ready Organizations for Lasting Impact

Transform your business by unlocking the full potential of AI to tackle everyday challenges. Our unique AI Design Sprint™ provides a game-changing framework and intuitive tools to help you optimize business processes, develop new solutions, and design innovative AI strategies—all without needing technical expertise. Empower your organization to drive digital transformation, stay ahead of the curve, and create meaningful impact.

AI Decision Intelligence Hub

In today’s rapidly evolving business landscape, leveraging the power of disruptive technology like AI, is essential. Our Learning Lab offers tailored training, coaching, and mentoring to equip your workforce with the critical skills needed to innovate, stay competitive, and thrive. Designed with your organization’s unique needs in mind, this program drives measurable outcomes by seamlessly integrating AI tools and strategies into your daily operations, empowering your team to lead in the new world of work.﻿

Innovation Learning Hub

Join us in building high-impact teams that thrive on innovation. Our approach focuses on cultivating an innovation mindset, developing adaptive strategies for navigating change, and equipping teams with the skill sets needed to innovate rapidly. Through next-gen design thinking and agile methodologies, we empower organizations to stay ahead of the curve and turn ideas into actionable solutions that drive success in the modern landscape.

Innovation Catalyst Hub

Our Approach

At the core of our AI-driven innovation services is a commitment to human-centered design. We understand that every organization’s path to innovation is unique, and that's why our approach prioritizes flexibility, personalization, and collaboration. By leveraging AI tools that complement your team’s specific needs and culture, we help craft tailored solutions that enhance creativity and problem-solving. Our process integrates the strengths of human insight with AI’s powerful analytical capabilities, ensuring that each innovation journey reflects your organization's unique goals, challenges, and opportunities. This approach not only drives impactful solutions but also fosters a deeper connection between technology and the people who use it.

<h3>Human-Centered AI Design</h3>

Our Innovation Coaching service is designed to help teams cultivate a culture of innovation that thrives on collaboration, productivity, and creative thinking. We work with your team through targeted coaching to unlock behaviors and mindsets that drive innovation, foster a sense of shared purpose, and encourage forward-thinking solutions. Whether you're looking to strengthen teamwork, enhance creative problem-solving, or boost productivity, our coaching approach equips teams with the tools to embrace an innovative mindset and transform their work environment into a hub of continuous growth and improvement.

Innovation Coaching

Our Next-Gen Design Thinking Approach brings a fresh perspective to human-centered innovation by integrating cutting-edge AI tools into your team’s creative journey. This approach goes beyond traditional methods, offering personalized solutions that harness the power of artificial intelligence to enhance problem-solving and foster breakthrough ideas.

<h3>Next-Gen Design Thinking</h3>

Key Features

Strategies By Design

Home

﻿Our team is intentionally diverse, bringing together a range of perspectives from business strategists, data scientists, designers, and AI ethics experts. This diversity enables us to approach challenges from multiple angles, ensuring well-rounded, innovative solutions. With expertise spanning critical areas, we help businesses thrive in an AI-driven world.

<h1>JUDITH CARDENAS, PhD</h1>

<h1>BERNARD ROCHON, DMin</h1>

<h1>CRISTINA KENNEDY</h1>

<h1>SHARAD JONES, PhD</h1>

Our Team

Our certified experts design customized programs to meet your organization’s specific needs. With specialties in innovation, leadership, behavior design, and design thinking, we help drive growth and transformation.Our expertise includes:<ul><li>Innovation and Design Thinking</li><li>Customer Experience Design</li><li>Master Facilitation</li><li>AI Sprint Certification</li><li>Behavior Design</li><li>Let us help your organization evolve and thrive—it’s what we do best.</li></ul>

<h1>OUR EXTENDED TEAM OF CONSULTANTS</h1>

Revolutionize Your Business with Strategies By Design

33A 33a is an organization dedicated to democratizing Artificial Intelligence by integrating human needs, business goals, and AI technology aspects in designing solutions that are customizable, measurable, and scalable.

Efficiency Through Automation

Treehouse Innovation A new breed of innovation consultancy that helps organizations around the world to respond to even the most unexpected challenges with new strategies, products, and services – informed by what their customers really care about.

Transformative AI Strategy

Sprintbase Sprintbase is a virtual innovation platform that empowers leaders, teams, facilitators, and everyday innovators to apply human-centered design with rigor, and creatively solve challenges that really matter.

Crafting Unparalleled Experiences

Our Extended Family

About Us

Empower your business in East Lansing by utilizing our transformative AI strategies expertly blended with human-centered design to accelerate success and deliver exceptional experiences for your customers and employees.

Transform Your Business with AI Strategies

Unlock the full potential of AI in your business with our transformative strategies. We blend human-centered design and AI to create exceptional experiences for your customers and employees.

Our experts will guide you in developing advanced AI strategies tailored to your business needs, ensuring you stay ahead of the competition and achieve your goals efficiently. By aligning AI initiatives with your unique objectives, we help you unlock new opportunities for innovation and streamline operations. From identifying high-impact use cases to implementing scalable AI solutions, we provide the expertise and support needed to drive success. With our guidance, you'll harness the full potential of AI, positioning your business for sustained growth and competitive advantage in a rapidly evolving marketplace.

<h2>AI Strategy Developme﻿nt</h2>

Explore AI growth opportunities for your business with clarity and purpose. In a world flooded with AI hype, cutting through the noise to find genuine, impactful opportunities can be challenging. Our Artificial Intelligence Opportunity Mapping Workshop offers a unique, human-centered experience designed for forward-thinking leaders who want to harness AI's true potential.. By focusing on human and organizational outcomes, participants will leave with a deeper, more fluent understanding of how AI can drive tangible results across various functions. This transformative experience empowers you to make informed decisions, prioritize initiatives, and unlock AI’s full potential for sustainable growth and innovation in your organization.

<h1>AI + Human-Centered Design</h1>

Transform your customer interactions with personalized AI-driven solutions designed to optimize engagement, increase retention, and boost overall satisfaction levels. By leveraging cutting-edge AI tools, you'll gain deep insights into customer behaviors and preferences, allowing you to deliver tailored experiences that anticipate their needs. From automating routine tasks to providing real-time support, these solutions empower your business to build stronger, more meaningful connections with customers while driving long-term loyalty and growth.

<h1>Customer Experience Enhancement</h1>

Join us for a comprehensive workshop on AI Ethics and Compliance, where you'll dive deep into the critical implications of AI in today's rapidly evolving landscape. You’ll gain actionable insights into integrating ethical principles into every aspect of your AI initiatives, ensuring transparency, fairness, and accountability. With the increasing use of AI in decision-making processes, it’s essential to build systems that comply with regulatory standards and foster trust and integrity among customers, employees, and stakeholders.In this workshop, you'll explore real-world case studies, examine potential risks, and develop frameworks that address key concerns such as bias, data privacy, and algorithmic accountability. By the end, you'll be equipped with the knowledge and tools to confidently lead AI projects that are both innovative and ethically sound, positioning your organization as a responsible leader in the AI-driven future.

<h3>Empowering Ethical AI:&nbsp;Navigating Compliance in the Future</h3>

Are you ready to take your business to the next level with AI Automation? Join us for a hands-on, interactive workshop designed to help professionals identify processes that can be automated with AI and develop solution concepts as a team.In this workshop, you’ll gain a deeper understanding of the benefits of AI Automation and how it can transform your organization. You’ll work in teams to identify processes that can be automated, brainstorm and develop solution concepts, and present and assess the concepts with the group.

<h1>AI Automation</h1>

Navigating the AI Revolution: Empowering Leaders for Success is an interactive workshopdesigned to equip leaders, with the knowledge and tools necessary to lead in the world of AIand digital transformation.In this hands-on workshop, we’ll explore how AI technology can amplify current leadershippractices to improve individual, team, and organizational leadership capabilities.The workshop includes tangible AI resources and engaging team activities to provide acomplete AI workplace experience.Our program is interactive, allowing participants to engage in lively discussions and activities togain a better understanding of AI’s impact on leadership and the workplace.

<h3>Navigating the AI Revolution: Empowering Leaders for Success</h3>

<h1>Our Training Solutions</h1>

<ol><li>Discover the transformative power of Artificial Intelligence and how it’s reshaping our world as consumers and the future of business leadership.</li><li>Unlock the unprecedented commercial potential of AI, a once-in-a-lifetime opportunity reshaping industries.</li><li>Develop a strategic plan for leveraging our AI Canvas to drive innovation and results in your workplace.</li><li>Gain insights into real-world AI business applications and the impactful outcomes it can deliver.</li><li>Design a comprehensive AI journey that aligns customer needs with your strategic goals.</li><li>Build a robust ethical and compliance framework to integrate AI into your organization, ensuring responsible innovation seamlessly.</li></ol>

Key Outcomes

<ul><li>Workshop canvas templates</li><li>AI Cards</li><li>Customizable Powerpoint Decks</li><li>7+ Microlearning Sessions</li><li>A private membership site for ongoing updates and strategies</li><li>Step-By-Step Training</li></ul>

Our Certification Includes

Certification

Our team of experts is dedicated to guiding leaders from experiencing to transformative use of AI in their businesses. By expertly blending human-centered design with AI strategy, we accelerate success by crafting unparalleled experiences for customers and employees. Partner with us to create the products, services, and strategies that will accelerate your growth.

<h1>Let’s do this together</h1><h2>Partner with us to create the products, services, and strategies that will accelerate your growth.</h2>

Empower Your Business with our Consulting Services

Services

Explore the testimonials of leaders who have seen remarkable success by integrating AI strategies with human-centered design principles. Get inspired by their stories of transformation and innovation.

Kind Words

At Strategies By Design, our mission is to guide leaders in East Lansing to leverage the transformative capabilities of AI in their business strategies. By expertly blending human-centered design principles with AI strategy, we help you accelerate success by creating unparalleled experiences for both your customers and employees.

Jeffrey Luke

Massu Riaz

Jake Knapp

Jeroen den Uijl

Edward J Cross

Siva Pullabhotla

Cheryl Cox, Ph.D.

Dr. Patti Philips

Fraser Marlow

Patricia Bradley

Elijah M. Scott, PhD

Sherry Greenleaf, RCC™ CLC

Sarah Cirone

Dr. JaNice Marshall

Our Clients

Kind Words

Explore the latest insights on AI strategies and human-centered design practices to drive success in your business.

Welcome to Strategies By Design Blog

Blogs

Discover innovation and creativity at our Gallery, showcasing the blend of human-centered design and AI strategy for unparalleled experiences.

Transformative AI Strategies Gallery

Human-Centered Design with AI Strategy

Crafting Unparalleled Experiences for Customers

Accelerating Success through AI Innovation

Transformative Use of AI in Business

Empowering Leaders with AI Strategies

Enhanced Business Performance with AI

Seamless Integration of AI into Business Practices

Optimizing Customer and Employee Experiences

Driving Business Growth with AI

Innovative AI Strategies for Transformative Business Success

AI Insights

Transform your business with cutting-edge AI strategies and human-centered design.

Empower Your Business with AI-Driven Strategies

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